Michael has a successful career in high technology of Silicon Valley spanning 35-plus years.

Over the course of his career his work with the world’s largest organizations has included the deployment of 200-plus large-scale enterprise IT systems, resulting in $7.5B in business impact of cost savings, productivity gains, increased revenues, and higher valuations.

Michael has held the position of Chief Marketing Officer in five startups.
As an adventure capitalist, he has mentored 25 early-stage startups, including five on an equity basis. He maintains a singular focus on buying enablement, using technology and global networks to assist businesses and individuals in getting full value for their purchases.

He has worked in sales, marketing, and strategic advisory roles with 30+ of the leading InfoTech and Telecom firms: Adobe, Apple, Autodesk, Deloitte, Ericsson, HP, IBM, InfoSys, Nokia, OpenText, Oracle, Rogers, SAP, Shaw Communications, and Videotron. He also has worked as a consulting and strategic advisory roles at leading international consumer and B2B enterprises: Amway, Boeing, Disney, E&J Gallo, Ericsson, Frank Russell Company, Gap, General Motors, FCB, Hallmark, Hasbro, IBM, Leo Burnett, Nokia, Philips, SanomaWSOY, SAP, TeliaSonera, Thomson Corporation, Time, VF Corp, Walmart, and Warner Bros.

Today tens of thousands of executives worldwide recognize Mr. Moon as a dynamic lecturer, a prolific writer of white papers, and master-class innovation leader. He has lectured at UC Berkeley, Stanford University, San Francisco State University, Fielding Institute, and St. Pölten University (AT).

Amazon reviewers gave his first book, Firebrands: Building Brand Loyalty in the Internet Age, four-and-one-half stars; published 13 languages.